“Prosper is our go to design agency. They have been instrumental in evolving our retail estate and continue to generate new ways we can engage our customers and improve their in-store experience.”
– Omar Aziz, Retail Operations Director
“Prosper is our go to design agency. They have been instrumental in evolving our retail estate and continue to generate new ways we can engage our customers and improve their in-store experience.”
– Omar Aziz, Retail Operations Director
A vibrant fast fashion retailer delivering catwalk style at high street prices, Quiz Clothing was founded in Glasgow in 1993. Today, with over 250 stores and concessions, the Quiz brand boasts a strong presence in most high streets and shopping centres. Quiz continue to open new stores, bucking the trend of other fashion retailers.
Prosper’s work with Quiz began in 2014 when we were appointed to design a new retail concept. We quickly realised that a more holistic approach was required and set about redefining the identity and creating brand guidelines which would inform every aspect of visual communications. Colour palette, material selection, photography style and tone of voice all informed Quiz’s online behaviour and the retail concept followed suit, creating a seamless shopping experience for the savvy fashionista.
Prosper developed ‘Hero’ areas; zones that create moments of focus in store, doubling up as platforms for new product launches and campaigns. The interior is predominantly monochromatic to ensure products always have top billings, whilst the application of premium high gloss and metallic finishes convey a feeling of high-end glamour and sparkle.
