An exciting start up brand, Love Koffee approached Prosper to take their business to the next level.
We worked with them on a complete rebrand, creating a more inviting environment and premium identity.
An exciting start up brand, Love Koffee approached Prosper to take their business to the next level.
We worked with them on a complete rebrand, creating a more inviting environment and premium identity.
Based on Love Koffee’s founding family’s Indian heritage, we created a brand identity rich in cultural references shot through with a contemporary vibe. Hand-drawn illustrations were used throughout to express the craft inherent in creating the perfect cup of coffee, whilst drawing reference from the Indian body-art tradition of Mehndi.
In a completed interior design that perfectly reflects Love Koffee’s new brand positioning Indian bicycle wheels double as light fittings, framed-family photos appear throughout, and reclaimed shutters cover the walls. The use of vibrant colour connects the consumer to the graphic identity and the result is a branded environment that delivers a warm and relaxing experience to all.
Our work with Love Koffee gave them the credibility to expand, confidently landing new prime locations throughout the UK, including a flagship in The Broadway and The Maltings in historic St. Albans. Some of the more premium sites were given boutique names including ‘The Exquisite Peacock Emporium’ and ‘The Peculiar Elephant’, ensuring the independent spirit of this family built brand lives on.
