- Branding Design ·
The brief
Amélie approached Prosper to elevate their restaurant design and create a vision document that could be used to engage Landlords. Amélie have big ambitions of expanding their portfolio throughout the UK.
Our response
We designed this new concept to position Amélie as a bright, all-day restaurant with subtle nods to the brand’s French heritage.
A key component of the design is the generous outside dining area and framework that softens the inside to outside transition. Internally, the central glasshouse structure creates a flexible dining area that be opened and closed to suit private hire or open restaurant configurations.
To aid Amélie’s ambition of increasing their take-out revenue, we included an external hatch to quickly service passing footfall and delivery driver pick-ups.
The result
Amélie now has a compelling, professionally presented restaurant concept that has not only elevated their offer but also given them the necessary tools to impress prospective landlords. This tool-kit will help them secure further premises throughout the UK.
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